- 11 Apr 2016
Retail Assist Roundtable Discussion: Personalisation
When does “Up Close and Personal” become “Too Close and Freaky” during the retail customer experience? In the first of our Roundtable Discussions, we dig deeper into the personalisation concept, how far consumers are comfortable with sharing their information, and what retailers must be careful to consider.
Watch the full video on our YouTube channel here, and look out for our next instalment soon.